SEPTEMBER 21 @ 12:00 EST

LIVE ON ZOOM

Free on-demand masterclass for stylists & salon owners

Turn your salon chair into a luxury wig destination.

See how to build a $100,000+ luxury wig category with just 3–5 clients a month, without stocking shelves, making wigs, or adding more service hours.

Sign up for the free masterclass

With Jamie Madsen, founder of Maven Mane & Co.®

Jamie Madsen holding a blonde wig and hair color swatches

Free · About 15 minutes · On demand

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The math is simpler than you think

A six-figure wig category can start with three clients a month.

Illustrative gross retail revenue before costs. Results vary based on pricing, demand, and implementation.

You do not need a packed schedule, shelves of inventory, months of training, or another labor-intensive certification.

Using our Demand, Design, Deliver method, you can build the foundation of a six-figure wig category in 90 days or less.

Jamie Madsen measuring a luxury wig for a client design

From Maven stylists

Yes, clients are buying wigs.

A client bought within 15 minutes.
A Maven stylist says a client walked in and made a purchase within 15 minutes after a consultation.
A stylist sells her first wig.
A Maven stylist messages to share that she sold her first wig.
Three wig clients booked after a website update.
A Maven stylist says she booked three wig clients after updating her webpage.
More confidence within the first week.
A Maven Brand Partner describes feeling more confident with clients within her first week and credits the mentorship and community.

Individual experiences. Results vary.

A simpler way to grow

The industry made wigs complicated. We simplified them for you.

She’s already looking for a wig. You talk hair. Your factory makes the piece. You make it hers.

See the possibilities

Imagine bringing in six figures in retail revenue by delivering gorgeous, European-quality wigs.

From rooted ash blonde to platinum, these are the luxury pieces you could help your clients choose with confidence. In the free masterclass, I’ll show you how to go from a relaxed consultation to a finished piece that feels like her.

The KassiaRooted ash blonde
The JamieCaramel highlights
The LillyNatural brown
The AmandaPlatinum blonde
Sign up for the free masterclass
Maven Mane & Co.®

FOR ESTABLISHED STYLISTS + SALON OWNERS

Build a LUXURY, high-MARGIN wig CATEGORY that CREATES more income, freedom from the chair, and meaningful work

Learn how to make custom wigs your most profitable salon category — without becoming a wig maker. Become the stylist women think of when they need a luxury custom wig, while creating more profit per client and more room in your calendar.

Find out what’s keeping custom luxury wigs from becoming your most profitable salon category.

We’ll diagnose the gaps costing you profit, referrals, time, and confidence — so you know what needs to change if you want to become the stylist women think of when they need a custom luxury wig.

Free · Live on Zoom · September 21 at 12:00 EST

REAL results from MAVEN PARTNERs

WIG PROFIT

One brand new wig stylist added $5K in profit within her first 30 days after learning how to ethically sell premium to hair loss clients.

3 CLIENTS BOOKED

A client booked 3 wig clients in seven days after we clarified her website positioning and taught her how to only attract clients ready to spend $2k+.

$3K SALE on the 1st consult

Closed within 15 minutes and no price objection after learning our consultation method.

3X GROWTH

Stylists with 30 years experience who came to our class have 3x'd their growth & results after learning our wig client attraction method.

Individual partner results are not guarantees. Results vary based on implementation, market, pricing, experience, and other business factors.

YOUR BUSINESS WORKS.

THE CALENDAR IS THE CEILING.

You already know how to create premium results, build trust, and keep clients coming back.

But when every dollar still depends on another appointment, growth eventually runs into the same problem: there are only so many hours you can physically sell.

You can raise your prices.
You can hire.
You can squeeze more into the week.

But eventually, the calendar wins.

The next category in your business should create more value without demanding more of your body.

That is the opportunity inside a custom luxury wig category: higher value per client, strong product margin, professional expertise, and a service people actively refer.

More revenue does not have to mean more people in your chair.

THIS IS BIGGER THAN ADDING "WIGS" TO A SERVICE MENU

CUSTOM WIGS ARE NOT ANOTHER SALON SERVICE.

THEY ARE A HIGH-MARGIN, EXPERTISE-LED CATEGORY.

This is what changes when Luxury Custom Wigs become a category in your salon:

MORE PROFIT PER CLIENT

One client can create a bigger margin without swallowing your whole day.
Build a category where the value comes from the result, the product, and your expertise, not how many hours your body can physically work.

MORE ROOM IN YOUR CALENDAR

Make more without turning your week into appointment Tetris. Create space for fewer, higher-value client experiences so growth does not automatically mean longer days, more appointments, or living at the salon.

BECOME THE NAME PEOPLE REFER

Become the name people drop the second hair loss enters the conversation. Get dream clients who already trust your expertise before they ever sit in your chair — including referrals from local stylists, salons, and professionals who know exactly who to send them to.

THIS IS FOR THE STYLIST WHO WANTS TO BE KNOWN FOR CUSTOM WIGS, NOT JUST CERTIFIED IN THEM.

THIS IS FOR YOU IF:

  • You already know you want a wig + alternative hair category, whether you’re starting from zero or already selling wigs, but without a clear method.

  • You want qualified wig inquiries, but you don’t yet have a reliable way to attract women ready for this level of service.

  • You want consultations that convert cleanly, but you need a low-pressure process for guiding hair-loss clients to the right solution.

  • You want healthy margins, but you refuse to take advantage of someone in a crisis — and need a way to price the service ethically and profitably.

  • You want to serve hair-loss clients exceptionally well, but you’re missing a client journey you can repeat from inquiry through delivery.

  • You want to avoid expensive sourcing + ordering mistakes, but you don’t yet have trusted product standards or a decision-making framework.

  • You want the category to create more revenue without adding more physical labor, but right now it still depends too heavily on your time.

  • You want to become the stylist or salon people refer for hair loss, but you need the business model that turns your expertise into consistent demand, trust + referrals.

THIS IS NOT FOR YOU IF:

  • You’re still deciding whether wigs belong in your business at all.

  • You want a quick side hustle, not a real custom luxury wig category.

  • You want a supplier to do all the thinking while you stay hands-off with the client.

  • You want more revenue, but you’re unwilling to invest in better product, education, or systems.

  • You’re looking for shortcuts instead of becoming genuinely excellent at serving hair-loss clients.

INSIDE THE FREE MASTERCLASS

FIND THE GAP BETWEEN “I SELL WIGS” AND “I’M KNOWN FOR THIS.”

We’ll show you where your current custom wig model is leaking profit, referrals, time, or trust — and what has to change if you want this to become one of the strongest categories in your business.

No fluff. No industry overwhelm. Just clarity on what is actually keeping you from becoming the go-to.

1—THE WIG OPPORTUNITY

See how a custom luxury wig category could fit into the business you already have — based on your clientele, strengths, market, and the kind of hair-loss clients you’re best positioned to serve.

Starting from zero? You’ll see where to look first. Already selling wigs? You’ll see where you may be leaving opportunity on the table.

2 — WHAT MAKES IT PROFITABLE

Understand why some stylists build a high-value category around wigs while others end up with expensive inventory, endless customization, and another service that eats their time.

We’ll show you what has to be true for custom wigs to create real margin, leverage, and value per client.

3 — WHAT HAS TO BE IN PLACE

See the pieces that need to exist for this to become a category clients trust, refer, and pay well for — whether you are building it for the first time or refining one that already exists.

You’ll leave knowing where your biggest gap is and what deserves your attention next.

FREE LIVE MASTERCLASS · SEPTEMBER 21

What if the next level of your business isn’t more clients, but a more valuable specialty?

Join us live and discover the pathway to building a custom luxury wig speciality.

more income potential
more freedom from the chair
more specialization
and more meaningful work

without becoming a wig maker or spending months figuring the industry out alone.

September 21 @ 12:00 EST · Live Online · Free

Come curious. Leave knowing exactly what your next move is.

Meet YOUR EDUCATOR

Jamie Madsen is the founder and CEO of Maven Mane, a luxury medical-grade wig company that gives stylists the product, customization, and business infrastructure to build premium hair-loss categories.

Her work combines product development, sourcing strategy, customization, high-ticket client experience, professional education, and the lived understanding of what hair loss takes from a woman—and what the right stylist can help restore.

Through Beyond the Chair, Jamie teaches licensed professionals how to engineer the margins, consultation, positioning, client pathway, and operating systems behind a profitable wig specialty.

She is not teaching the category from the sidelines. She is building the product, supporting the stylists, solving the operational problems, and raising the standard from inside the industry.

HERE'S WHAT PREVIOUS ATTENDEE'S HAVE TO SAY...

Frequently Asked Questions

How is this different from other wig programs?

Most programs teach you to resell what a factory produces.

We teach you how to architect premium transformations — from sourcing to positioning — so you control the margin and the client experience.

Do I need prior experience with wigs or hair-loss clients?

No. This is designed for stylists at all levels of experience with hair loss. It teaches you how to make money with wigs and how attract hair loss clients ethically even if you’ve never touched a wig before.

Is this only for salon owners, or can independent stylists benefit too?

Both. Whether you rent a chair, run a suite, or own a full salon, you can build a premium hair-loss service.

Is this right for stylists already offering wigs or toppers?

Yes. In fact, many of our most successful members are experienced stylists who were already working with hair-loss clients — and wanted a more refined, scalable, and professional system.

Will there be a replay available?

A limited replay or future events may be offered, but live attendees receive the most value — including live Q&A and additional context not guaranteed in the replay.

© 2025, Maven Mane & Co.