The Stylist’s Guide to a $100K Wig Category by Jamie Madsen — ebook cover
22 PAGES · SIX LESSONS · PRACTICAL QUICK WINS

THE WIG SOURCING BIBLE · FREE GUIDE FOR HAIRSTYLISTS

The stylist’s guide to a $100K wig category.THE STYLIST’SGUIDE TO A$100K WIGCATEGORY.

Source and sell luxury wigs without stocking every option, managing factories, or spending eight hours customizing every piece.

For the stylist who wants higher-value sales—and still wants to go home at a reasonable hour.

Get the free guide.

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$100K is an illustrative annual product-revenue goal before costs, not a forecast or guarantee. Your results depend on pricing, demand, expenses, and execution.

WITHOUT THE STOCKROOMYou buy the blonde. She wants brunette. Start with the client before you fill the shelves.

WITHOUT THE FACTORY MESSAGESKnow what happens after washing, what preparation remains, and who helps if an order arrives wrong.

WITHOUT THE EIGHT-HOUR FIXWITHOUT THE EIGHT-HOUR FIXESChoose the result first, so your next wig sale doesn’t adopt your entire afternoon.

A LOOK INSIDE

SIX LESSONS TO HELP YOU BUILD A $100K WIG CATEGORY.

Higher-value sales. Clients who understand why to book with you. And a way to begin without turning your salon into a wig warehouse.

01

What if your next $100K came from 40 wig sales?

At an average retail price of $2,500, forty wig sales add up to $100,000 in annual product revenue before costs. See how the opportunity breaks down—and why the work attached to each sale matters just as much as the price.

02

Make her think, “Finally. Someone who can help me choose.”

She’s wondering whether it will look obvious, whether it will stay on, and whether she’ll recognize herself in the mirror. Learn what your website and Instagram need to communicate so she understands why to book with you.

03

Start taking wig clients without tying up your cash in inventory.

You buy the blonde. She wants brunette. You buy long. She wants short. Discover how to begin with useful consultation tools and a way to order around the client sitting in front of you.

04

Sell hair you trust without doing the sourcing homework at midnight.

The photo looks beautiful. But what happens after washing? What preparation remains? Who helps if it arrives wrong? Understand which answers you need before ordering—and what an experienced sourcing partner can handle for you.

05

Stop turning every wig sale into an eight-hour rescue mission.

The color needs work. The density is too heavy. Suddenly, your “profitable sale” has adopted your entire afternoon. Learn how choosing the result before choosing the wig can reduce the corrective work you inherit.

06

Send her home confident enough to wear it tomorrow.

She loves the wig in your salon. Now help her feel comfortable putting it on without you. Discover the small fitting-room moment that helps her leave ready to wear it in her actual life.

Jamie Madsen, founder of Maven Mane & Co., seated and smiling

MEET YOUR AUTHOR

A wig wearer.
A founder.
A woman who did the sourcing homework.

Jamie Madsen

Seven salons turned me away in a single week when I was looking for help with wigs.

That search became Maven Mane & Co. Along the way, I invested in testing hair, developing production relationships, and learning which questions needed answers before an order went wrong.

I wrote this guide to help you see how wigs could fit into your business—with useful lessons, a little humor, and a very sincere appreciation for an actual bedtime.

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Build a wig category that doesn’t take over your salon—or your evenings.

Download the free guide to explore higher-value wig sales without a stockroom, midnight supplier messages, or an afternoon spent rescuing every piece.

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